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Predictors of Patients’ Loyalty Toward Doctors on Web-Based Health Communities: Cross-Sectional Study

Predictors of Patients’ Loyalty Toward Doctors on Web-Based Health Communities: Cross-Sectional Study

Wu [11] demonstrated that hospital brand image had both direct and indirect effects on patients’ loyalty through service quality and patient satisfaction.

Tailai Wu, Zhaohua Deng, Zhuo Chen, Donglan Zhang, Xiang Wu, Ruoxi Wang

J Med Internet Res 2019;21(9):e14484